Our forward-looking leadership team is made up of dedicated, focused, and experienced individuals with over 100 years of combined hands-on experience in cannabis genetics, cultivation, extraction, production, retail, marketing, regulation, and consumer market development. As a team, we leverage our consumer-centric culture to fuel creative innovation allowing us to identify opportunities at every level of the cannabis business pipeline. And, with strong leadership at the helm, Prime Harvest remains best-positioned to win long-term as the global cannabis market evolves.
Get to know us…
E. Duane Alexander
25+ years real world hands on cannabis, retail, marketing & commercial operations. Championed 40+ license applications throughout western US.
30+ years executive management, strategy development & configuration at GE, pharmaceutical & agriculture companies. Brown & Columbia MBA with vast knowledge of technology driven intellectual properties.
40+ years in business operations, brand marketing, sales & Investor/lender communications. B.S. from Rutgers & MBA from Harvard.
BS in Business Administration from San Diego State University & 7+ years hands on experience in the cannabis industry. Successfully developed & licensed 8 CA & NV cannabis retail, manufacturing, cultivation & distribution businesses.
6+ experience in California cannabis licensing acquisition & compliance management. Multi-media production & content marketing for Social Club TV app, The Emerald Cup, Hightimes & Weedmaps.
Leads a team that works with world-class organizations on some of their most important software projects. Clients include The Obama Administration, Amazon, Zappos, Reddit, USA Today, NY Times, Tinder & WSJ.